Demand validation
How Threadkeep separates interest from evidence
Page views or email addresses alone are not proof that people will pay for a private chat keepsake.
Observation window and cohorts
The demand window begins only after an indexable public launch. It must reach both 60 days and 500 qualified organic sessions. Organic visitors and disclosed research outreach are reported separately.
Bots, internal testing, monitoring, paid traffic, direct visits and social referrals are excluded from the qualified-organic denominator.
Decision thresholds
The method checks explicit sample or upload intent, research starts, valid completed responses, hypothetical USD 12 purchase likelihood, median maximum price, and consented interviews that describe a real prior attempt.
Passing these thresholds authorizes technical validation. It does not prove that someone will pay. Taking payment is outside this method.